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The Debrief: An Event DJ Side Hustle
We dive into our interview, highlighting the key takeaways, and provide actionable advice to help you advance in your business venture.
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Welcome to The Debrief. This week we interviewed Marcus an event DJ making $6k/month with his side hustle. If you didn’t catch it, feel free to check it out here before diving into this edition.
In this mid-week newsletter, we are going to investigate what we covered in our interview and breakdown the key takeaways and share some actionable advice for you to work on in your business venture.
Each debrief is designed to give you something to work on each week based off the advice given by our featured entrepreneur.
Let’s get into it!
Event DJing
Key takeaways:
Build Your Brand on Energy and Reliability
Marcus emphasizes that DJing is more than playing music—it's about creating memorable experiences tailored to each event's vibe. His brand thrives on delivering consistent energy, professionalism, and a customized soundscape. This approach keeps clients coming back and drives word-of-mouth referrals, which are vital in the events industry.Invest in Quality Gear and Business Skills Early
A major lesson Marcus would tell his younger self: don’t skimp on equipment or overlook the business side. Early missteps with low-end gear hurt his credibility, and a lack of initial business acumen meant missed opportunities. His advice? Treat your DJ setup like your storefront—it’s the first and most lasting impression.Start Small, Network Smart, and Master the Room
New DJs should focus on quality over quantity. Marcus recommends doing a few gigs exceptionally well and using those to build a solid reputation. He also stresses the value of room-reading—adjusting music in real time based on crowd energy—and the power of networking with other event professionals for referrals and repeat gigs.
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